Etrade Baby free essay sample

A Talking Infant, Financial Systems, Golf What do a talking baby, stock markets, and golf all have in common? Nothing, right? Wrong. E*Trade – a popular public online financial services group – uses all three of these entities to create a commercial that has had people talking for years. When the commercial is over, you are left in shock at what you just saw, a baby in a high-chair talking about the stock market. But will the ad’s weirdness produce sales of the company’s program for years to come as well?Or just make it a highly talked about YouTube video? To the contrary, E*Trade does a professional job in conveying its message of simplicity to â€Å"average Joes† who are looking to either become day traders, start a retirement fund, or even banking. E*Trade’s main audience is not a person with a net worth or five million dollars. We will write a custom essay sample on Etrade Baby or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page E*Trade is looking to sell their product to â€Å"average joe† type clients. It can be assumed this because E*Trade uses the financial term â€Å"401k† in their commercial; this is the most popular tax investment form everyone has.The main character of the commercial is â€Å"The E*Trade Baby,† but there’s a catch, the baby speaks with a mature older man’s voice. This adds a sense of weirdness to the commercial right off the bat. One may question the validity of a company whose commercials star a talking baby, but this is a clever marketing approach because if people see a talking baby, something they don’t see every day, they will immediately become engaged in the commercial. E*Trade uses a baby as a symbol for inexperience, simplicity and an older man’s voice for knowledge.E*Trade wants to show the audience that if a baby can you use the program, so can the audience. They also want to show knowledge, that E*Trade is a reliable and trusted company, so they use the voice of an older man to portray legitimacy. E*Trade wants to declare that â€Å"Yes, this is a legit company and yes, we’re simple to use,† so a talking baby fits in perfectly to both categories. Just like the Old Spice commercials talked about in class, the E*Trade Baby ads have many spinoffs with numerous situations the baby is in. The commercial I am focusing on is set in a golf country club locker room.The ad starts off with the baby talking to a man named Frank. The baby says â€Å"Ah, this is weak, man. Frank’s trying to not pay me my winnings for the skins beat down I just issued him. † The baby has now caught the attention of the audience with this opening line because people are drawn into the weirdness of a talking baby in the commercial. Now when he starts to talk about finance and what the company actually does, viewers will be already engaged. Not only does the talking baby raise questions that attract us to this ad, but there are many other.For instance, why is a baby playing golf with old man? And why is there a computer in the locker room of a country golf club? All All these questions have no answers but it draws us into the commercial and makes us connected to it, hopefully throughout the commercial we will find answers to these questions, but in this case we do not. E*Trade’s goal is to get a lot of publicity and attention with their commercials while providing us with the smallest amount of information. This is because E*Trade wants people to inquire about the company and have them visit E*Trade’s website us. etrade. com.Once on the website, people will be impressed by the fancy website that proves it is a legitimate company, and lured into signing up for an account The baby says â€Å"His (Frank) 401k’s tankin. Ya gotta grab the reins man. Get E*Trade, do some analytics, do some research (into the stock market), and take charge so I don’t have to subsidize your lack of skills. † There’s actually a lot of information about the company and its message all in that little saying. The E*Trade baby uses a clever balance a financial terms and jokes to put the viewer in an informal setting while talking about a big decision a person must make.E*Trade is not an elite company for only the â€Å"one-percenters† to use. E*Trade’s goal is to get skilled and novice users with just a little amount of money to open an accountant. Using the term 401k is strategically brilliant because everyone who works for a company most likely has one. E*Trade could have used any tax form number, but chose the most popular one to relate to the most people and with the current economy, it’s probably on the minds of most people right now. When the baby says, â€Å"Do some analytics, do some research, and take charge,† he is describing the job of the novice investor.The baby is now describing that when using the E*Trade software, you are able to look at analytical charts and graphs, read news articles and research about potential stock purchases and basically to take charge of your life. E*Trade does not buy and sell stock for you; you have to do it yourself. You are in control of the future and E*Trade presents the question â€Å"What are you going to do to prepare yourself for it? † Itâ€⠄¢s hard to tell whom is the exact audience E*Trade is trying to promote itself to, but assumptions can be made. Since it is a golf setting in a country club, they are focusing on males anywhere from 20s to 60s (the general range of persons with a 401k). E*Trade did a good job picking a wide range of ages with this advertisement, which is what makes it such a good ad! Since the ad is set in a country club locker room, E*Trade is also advertising to a certain class of people I believe: well educated men who know a think about finance and who play golf. Golf is an expensive sport. I think if you have money to play golf you would be interested and would know the benefits of investing.But are they also advertising to a whole inclusive audience with a cute baby to grab the attentions of mothers and grandmothers? Only the directions and producers know that answer. You can have a good commercial, the best commercial ever known to man. But if you don’t have the right exposure no one will see it. E*Trade played this commercial before and after Superbowl XLII on February 1, 2009. Back to what was said before on the age of the audience, 20s to 60s. That basically sums up the audience of the Superbowl as well; perfect.E*Trade picked the most opportune time to run this commercial and not only reaches its projected audience, but all 90 some odd million people that tune in each year to watch the game, and the commercials. Another part of the commercial that is important to take into consideration is the point of view in which we view the commercial. Since the program E*Trade is used on a computer, the great minds behind this commercial put the camera where a usually webcam should be. This is to provide a visual of where the user of E*Trade’s product will be using the product. This is brilliant because now we see the baby sitting in a chair in front of the computer using a keyboard and a mouse, in the same spot where we would use the program was well. The E*Trade Baby Commercial is trying to sell to their audience a financial services program available to download on the computer. E*Trade does a good job in getting the attention of its viewer and making a hard subject of finance fun and entertaining. E*Trade describes everything that their company’s mission statement says that they are, â€Å"A financial services ompany that is simple to use. Designed with the user in mind. † There is no doubt in my mind that this commercial will go down as a classic and will have people talking about the â€Å"E*Trade baby† for years to come. To respond to the question previously stated in the beginning of this paper. Even though this commercial will be popular for years to come, will the ad produce sales of the company’s program for years to come as well? It turns out, no. When a person is looking to invest in money, they normally look for a company that is well-reputable and well-respected.Humor is no doubt, un-debatable, a marketing tool to grab the attention of a viewer, but humor in advertising is very hard to pull off because you simply never know what people will laugh out. Some think it funny, others think it’s not. In order for a commercial to use humor, the company should be trying to sell humor. Clearly E*Trade does not sell humor.. Instead of a talking baby to grab the audience’s attention and provide a laugh, E*Trade should create a well-informative commercial that captures the audience’s attention and show how one can benefit from using E*Trade.

Free Essays on U.S.V.I.

Which is Faster? ATM or ETHERNET? Business Data Communications and Networking Chantelle A. Hobson December 4, 2001 Mr. Sajjadi T,Th 2:30 CONTENTS Introduction 3 Ethernet History 3-4 Something New! 4 Switched Ethernet 4 ATM (Asynchronous Transfer Mode) 5-6 ATM vs. Ethernet 6-7 Comparing Multimedia Performance 7-8 Why do people choose Ethernet instead of ATM 8-9 What is ATM doing now? 9 The Future of Ethernet 10 References and Bibliography 11 Introduction In the past there have been three distinct types of networks: voice, video, and data. Voice has always been the responsibility of the telephone company. Like voice, video has always been the responsibility of the television network. The third type of network, data networks, has had a relatively short history. The lines that once separated the three network types are becoming less and less clear. This new capability is costly because it requires the redesigning of the entire cable network to carry full duplex traffic. The rules for designing networks in the past do not apply anymore with customers demanding more bandwidth, Qos (Quality of Service), and higher utilizations while expecting the network to handle voice, video, and data. There are a lot of technologies for carrying this digital multimedia traffic, but we will only look at two of these in this paper, ATM and Fast Ethernet (100BaseT). Both of these are positioned to be significant players in the future of informatio n networks but each is driving to out perform the other, and this paper will look at that race and its consequences. Ethernet History With the rush to provide some means to transfer data, Ethernet was quickly instituted as the standard data network. Fast Ethernet has not changed the standard of Ethernet it has only made it faster. The hopes for this new, faster Ethernet are that it will revolu... Free Essays on U.S.V.I. Free Essays on U.S.V.I. Which is Faster? ATM or ETHERNET? Business Data Communications and Networking Chantelle A. Hobson December 4, 2001 Mr. Sajjadi T,Th 2:30 CONTENTS Introduction 3 Ethernet History 3-4 Something New! 4 Switched Ethernet 4 ATM (Asynchronous Transfer Mode) 5-6 ATM vs. Ethernet 6-7 Comparing Multimedia Performance 7-8 Why do people choose Ethernet instead of ATM 8-9 What is ATM doing now? 9 The Future of Ethernet 10 References and Bibliography 11 Introduction In the past there have been three distinct types of networks: voice, video, and data. Voice has always been the responsibility of the telephone company. Like voice, video has always been the responsibility of the television network. The third type of network, data networks, has had a relatively short history. The lines that once separated the three network types are becoming less and less clear. This new capability is costly because it requires the redesigning of the entire cable network to carry full duplex traffic. The rules for designing networks in the past do not apply anymore with customers demanding more bandwidth, Qos (Quality of Service), and higher utilizations while expecting the network to handle voice, video, and data. There are a lot of technologies for carrying this digital multimedia traffic, but we will only look at two of these in this paper, ATM and Fast Ethernet (100BaseT). Both of these are positioned to be significant players in the future of informatio n networks but each is driving to out perform the other, and this paper will look at that race and its consequences. Ethernet History With the rush to provide some means to transfer data, Ethernet was quickly instituted as the standard data network. Fast Ethernet has not changed the standard of Ethernet it has only made it faster. The hopes for this new, faster Ethernet are that it will revolu...

Analysis of Education in California Research Paper - 1

Analysis of Education in California - Research Paper Example The state plans to bring back some programs that were eliminated during the great recession denying many learners many high-quality services enjoyed by learners in the other states. There are other reforms by the government and the education sector in the 2014-1015 budgets to aid the ailing education sector. The reforms will help reinstate confidence in the education system in California state and assist students to acquire competitive skills like their colleagues in the other states. The education system in California has both public and private schools such as the University of California, California Community Colleges, public and private elementary schools, private colleges and universities, and, any high schools. California has the highest population in the US with many school students at all education levels. According to the 2005-2006, the state had around 6.2 million scholars in all school levels exerting pressure in public schools (McClanahan, 2011). The state lags behind in staffing and funding of education especially in the District of Colombia. The teacher-pupil ratio is also big with one teacher handling 21 students according to the 2005-2006 school year reports. Students from African America families are living below the poverty line and cannot fund their education fully. California public schools quality of education has declined in several dimensions since the 1970s with little intervention (Newfield &Lye, 2011). The state of education in California has declined greatly especially in public schools. The state and the local districts many very huge cuts in the budgets of various schools due to the hard economic times. The leaders mostly try to find short-term solutions to the problems hoping that the economy will recover and do not want to make the hard reform choices.  Ã‚  

Road King Trucks Assignment Example | Topics and Well Written Essays - 1750 words

Road King Trucks - Assignment Example Road King Trucks should accept the project as it has a positive NPV and a low payback period. In addition, the company’s IRR  is higher  than the  Road King Trucks  cost of capital. Further, the company has a Profitability Index, PI, of greater than one implying that it has a higher per dollar return. Road King Trucks is going to gain $532 million in wealth when the expansion decision implemented, which is a huge amount money on a scale like this. Road King Trucks has a bond rating of AA. This makes its risk relatively low (Groppelli & Nikbakht, (2006). For these reasons, the company should definitely say yes to the expansion decision. Road King Trucks, Inc. that is a company that manufactures trucks is contemplating on introducing a public transport bus. A recently hired, CEO Michael Livingston organized a meeting with the company’s top engineers and managers to examine introducing into its existing product line a large, public transit bus (Bidgoli, 2004). The new CEO Michael Livingston recognized the opportunity of building these public transit buses due to the escalating  prices of fuel, the  roads  congestion  together with  the ever increasing parking fees. It is likely that more people are going to use public transportation because the prices of oil keep on rising with no sign of decreasing in the near future. As a result, the public transportations demand is expected to increase and continue into the spring as many people will search for alternative transportation. Road King Trucks should, therefore, adapts itself to the market changes in order to be at the forefront of their field of business (Groppelli & Nikbakht, (2006). The company should go Green by adopting engines that demonstrate immense environmental consciousness to the world (Baker & Powell, 2005). This will attract people that require public transportation thus fulfilling their needs or demands.

HR services Essay Example | Topics and Well Written Essays - 1000 words

HR services - Essay Example While there are a great variety of users of human resource services (HR services) within an organization, this essay will identify three key users, identify two key needs for each user, and explain how they can be prioritized One use of the human resource department is through the hiring and firing of employees. In these regards, all aspects of the organization rely on the human resource department to ensure that employees are screened properly and when there are significant disciplinary problems that they be released. In some regards, the human resource department can confronted with conflicting needs in this category; in these regards, it’s necessary for the department to attend to an urgent need, but in most instances handle these issues in the order they occurred. Another user of human resources is upper level management, through employee record keeping; within this service the primary needs are for the use of employee records, while keeping the records confidential from m embers of the organization that are not privy to them. In these regards, it’s necessary for HR services to keep stringent record keeping, but also to remain highly cognizant of which organizational members are privy to the specific recorded content. Other users of HR services within an organization are entry-level employees. These employees use HR services for both training programs and compensation and benefit management. In some regards, there may be a conflict of interest here, as the same individuals responsible for training the department are responsible for determining compensation bonuses. In these regards, it’s necessary to have an outside department, generally management, conduct reports that will factor into employee progress reports and ultimately bonuses. 2. Identify at least 3 methods of communication appropriate to employees at different levels ? Among the different methods of communication appropriate for employees at different levels, this essay will co nsider three main types (‘Workplace Communication’). The first type of communication is verbal communication. Verbal communication represents the most direct and perhaps effective form of communication. The drawback of verbal communication is that it does not leave a record of the conversation that took place, nor is it always possible for upper level management to verbally address all the concerns of entry level, or low-level employees. In these regards, another level of communication that is effective is written communication. Written communication functions to produce a clear and understandable message in a context that allows for the individuals implementing this communication process to ensure there is a record of their communication. In these regards, written communication is important in matters wherein the individual receiving the message is of high importance. It’s also effective when the message is complex and it would be useful to be able to review the message. The final type of communication that is considered is visual communication. Generally visually communication is implemented through presentations from upper level to lower level employees, but it can also be implemented in presentations that speak to upper level organizational members, as a means of informing them of status updates, or proposing potential changes. Ultimately, visual communication is most effective for speaking to larger audiences, or in terms of explicating difficult to comprehend material through chart forms; finally it can demonstrate business prototypes or models highly effectively that couldn’t otherwise be articulated through verbal or written communication methods. 3. Describes the key components of effective service delivery including: ? Service delivery has taken on a variety of contextual meanings, making clear and precise definition of the various aspects of the

Are all managers Human Resource managers

Are all managers Human Resource managers Executive Summary The report discusses the various aspects in relation to the question posed for the assignment All managers are HR managers, agree or disagree? The report is placed in relation to the questions raised for and against the topic, and my thoughts on the question. The report is structured in the form of my quest to answer the questions raised with regard to the topic. The fundamental theories concerning the topic provide some light for the discussion, followed by examination of the current trends in organisations. The other aspects discussed in the paper relate to the managers implementation of HR practices and its relation on employee performance, and thereby the productivity of the organisation. The effects of poor implementation of the HR practices are highlighted to comprehend all the facets of the discussion. The conclusions are based on the aspects from the points of discussion and its relation to the effectiveness of HR implementation by managers. The references which were vital to the development of the paper are included in order to substantiate research done related to the topic. Introduction Are all managers HR managers Agree or disagree? As I read the question for the assignment, I had mixed answers running in my head. Understanding human resources in the literal sense would refer to employees of the organisation, and there would be a person responsible for any particular section of employees, known as the manager. In this view, managers related directly with the employees, and so they needed to be HR managers. However, the Human Resources Department wherever I worked always seemed to be busy as they dealt with all levels of the organisation, be it employees, managers, stakeholders or government, and their paperwork (or rather e-work) seemed unending. If all managers were HR managers, why would there be a necessity of a HR department? Would it mean that all functions done by the Human Resources personnel were done by the managers themselves? Would that be feasible? Would that not restrict the day-to-day operations carried out by the manager? If all managers were not HR managers, would all issues relating to the employees be raised to the HR department? Since managers, in most cases, have a direct relationship with their employees, would they not have to deal with all concerns related to their human resources i.e. employees? What would organisations that do not have an elaborate HR department do? With relation to agreeing or disagreeing with the question for the assignment, the numerous questions for and against it, left me confused. So it was necessary to understand the fundamentals of the keywords managers and HR, given by various scholars in order to take a stand for the topic. Fundamental Views Management Managers Management, according to Henri Fayol (1949) consists of seven functions such as planning, organising, leading, co-ordinating, controlling, staffing and motivating within an organisation in order to accomplish the established goals of the organisation. Figure 1 Manager Roles (Mintzberg 1975) From among these, the four main managerial functions are described as planning, organising, leading and controlling. (Simmering 2010) Figure 2 Functions of Managers (Overton 2007) A manager is an individual with formal authority to make decisions and carry out the four managerial functions in order to achieve the organisational goals and objectives. Within most organisations, there are three levels of management namely top level, middle level and first/line level managers (Management Study Guide 2009). At each management level, managers require certain skills necessary for successful management. Robert Katz identified three skills namely technical, conceptual and human skills that vary as per the management level. (Katz 1974) Conceptual skills refer to the formulation of ideas. Technical skills involve the technique knowledge and proficiency. Human skills refer to the ability to interact and communicate with people effectively. (Pride, Hughes and Kapoor 2008) Figure 3 Management Skills (Overton 2007) Interestingly from the figure above, although technical and conceptual skills vary greatly, human skills remain rather consistent throughout the various levels. Considering that human resources would relate only to the manager-employee interface, it could be then inferred that all managers are HR managers. However, understanding HR functions would be necessary to make the conclusion to the question. Human Resource Definition Functions Human Resource (HR) refers to consideration of employee as the most valuable assets or resources of the organisation. The inherent abilities, acquired knowledge and skills represented by the aptitudes and talents of the people employed in the organisation could be referred to as the human resources of the organisation. (Aswathappa 2008) The strategic and coherent approach to the management of these assets in order to achieve individual behaviour and performance that would enhance the organisations effectiveness is termed as Human Resource Management (HRM).(Oxford University Press, Ed. Jonathan Law. 2009 ) The functions of HRM are broadly classified into two categories namely managerial and operative functions. Managerial functions include planning, directing, organising and controlling while operative functions are related to recruitment, compensation, employee relations and development. (Hales 2005) The vast scope and functions of HR brought doubts about it being incorporated with the operational activities of managers especially line managers. For the purpose of this paper, general managers and deputy managers have been defined as strategic level managers whilst first-line level managers encompass supervisors and departmental heads. Figure 4 HR Functions Current trends Contrary to the traditional views of management, current trends indicate devolution of the HR into line management. (Gratton, et al. 1999) Restructuring the organisational hierarchy to flatter systems within the organisation has arguably contributed to the convergence of HRM and managerial practices. (Whittaker and Marchington 2003) With the global economic crisis, downsizing has become the trend or the need of times, where even HR departments were dissolved as a whole; this would substantiate Whittakers and Marchingtons (2003) finding that HR took second place in comparison to other business sectors of sales and marketing and finance. The introduction of flatter organisations resulting from heavy job-losses could be traced back to the early 80s of Hewlett-Packard. There was an intensification of managerial responsibilities and predominantly people management claimed most of the efforts of the managers. (McGovern, et al. 1997) In the current scenario, the increasing de-layered organisations (Torrington, Hall and Taylor 2004) would overly emphasize the necessity of all managers to integrate the HR functions of recruitment, training, monitor performance and provide appropriate appraisals. (Marcic and Daft 2008) Line managers and Direct interface Theoretically, managers may not be able to incorporate all the functions of HR but line managers have always been the direct control over the human resources under their responsibility. The flatter organisations have not diminished the human skills required as seen in Figure 3, but on the contrary are a necessity to engage in good people practices, which is as important as implementing personnel policies. (Lowe J 1992) The direct relationship of the line managers with the employees favour the implementation of the HR practices by the managers themselves rather than other personnel. (Sisson and Storey 2000) Research conducted by Bath University for CIPD (2009) found that line managers played a pivotal role in implementing HR practices and policies. People management practices such as induction, training, performance appraisal, employee communication; work-life balance and employee recognition were exercised significantly by the line managers. As discussed in the research, the people management processes can be designed by the HR personnel, but would be implemented most effectively by the managers. (Hutchinson and Purcell 2003) In order to assess the immediate effectiveness of the HRM, scholars such as Dyer and Reeves (1995) and Becker et al. (1997) suggested monitoring of employee performance which would be the factor affected directly. Performance and HR In an ultra-competitive marketplace, it would be necessary to maintain a productive and competitive workforce to achieve organisational success. Successful organisations are reliant on managers competence to attain and maintain high levels of individual job performance. (Hosie 2009) Employee performance is maximized through motivation which would be associated with the manager. According to Dyer and Reeves (1995) rigorous selection mechanisms and ample training opportunities along with incentives such as peer pressure to perform, monetary and non-monetary rewards increase employee motivation. Commitment is another factor that would boost employee performance. Organisational commitment is highly dependant on employee assessment of the level of support from the management. (Sharkie 2009) Managers in IBM are expected to be responsible to the development and satisfaction of employees. Surveys, career planning, performance appraisal and compensation utilized by line managers encourage employee commitment to the organisation. (Marcic and Daft 2008) Effective implementation of HR practices in organisations such as in IBM, would lead to greater employee motivation. As discussed by Gillespie and Mann (2004), that the trust subordinates place in the leader is directly proportional to motivation that would lead to better employee performance. Consequences of ineffective application of HR In the decentralisation of HR processes, line managers are often tasked with responsibilities of setting the agenda, dealing with workplace issues and providing direction to employees. As discussed by McGuire, et al. (2006), a conflict between the organisational and individual values of the manager, could lead to a trust deficit between the employees and the manager. (Renwick 2003) Decreased workplace happiness would lead to diminished employee performance, which would cost the organisation heavily in both productivity as well as having to pay higher compensation and insurance claims for the health conditions of employees. (Lyubomirsky, King and Diener 2005) (Hosie 2009) The negative effects of poorly applied HRM practices accentuate the requirement for greater knowledge in HR practices for all managers. It would be possible to design programmes for managers that would enhance the understanding of HR, such as Esprit employed within Hilton (UK) Hotels. However, the two main barriers line managers faced while incorporating their HR role were heavy workloads and short-term job pressures. (Watson, Maxwell and Farquharson 2007) These add to the findings of Renwick (2003) relating to the constraints for managers in effective management of HR such as lack of time, lack of ability or knowledge in HR practices, and distractions from general managerial operations. Other than improper implementation of HRM practices and its complications within the organisation, Earnshaw et al. (2000) found that without HR expertise even large organisations could face legal challenges. This would emphasize the necessity of efficient HR systems and constant guidance by HR specialists. Considering the various factors, as suggested by Jackson and Schuler (2000) a partnership approach through a triad approach of HR specialists, managers and employees would allow effective integration of HR activities into the work of line managers. However, if line managers and HR are to work in partnership to improve organisational performance, a minimum number of experienced HR specialists would be required. (Ulrich 1998) Conclusion The discussions throughout the paper have led to a few conclusions. The functions of HR and managers are not entirely different from each other, but noted by Aswathappa (2008), HR is a managerial function with assists managers with hiring, motivating and maintaining employees within the organisation. Line managers implement most of these HR roles as they are in direct contact with the human resources of the organisation. Effective HR implementation would lead to greater employee motivation and thereby productivity. However, lack of understanding and poor execution of HR practices could cost organisations heavily ranging from employee productivity to legal action. According to Dave Ulrich (1996), HRM encompasses the roles of being an employee champion, administrative agent, a strategic business partner and assisting in change management. HR departments in most organisations are concerned with the former two roles, and in which case, one could conclude that all managers are HR managers. However considering the complete scope and roles of HR, it would not be apt to agree that all managers are HR managers. It could be then, concluded that all managers exercise HR functions irrespective of their department and level considering the high level of human relations. It would be extremely important that they have adequate knowledge in handling HR in order to become effective managers and achieve maximum productivity, which is essential for all organisations across varying industries. HR professionals would have to assist and guide line managers consistently in achieving the strategic goals of the organisation. Effective coaching to line managers on HR practices and policies would allow HR professionals to take on the vital roles of being a strategic business partner and play an effective role in change management. (Gaskell 2007)

The Simple Life and the Corruption of Technology :: Exploratory Essays Research Papers

The Simple Life and the Corruption of Technology "Let's take it home boys!" Not really paying attention to our altitude, we headed towards base after a flawless mission against an enemy tank. As we reached the jungles edge, anti-aircraft shells began exploding all around us. I ordered the formation to climb as fast as possible. Almost as quickly as I had given the order, my plane was hit. Luckily, the round didn't explode, but had traveled through the center of the fuselage. I realized my plane was fatally crippled, including my ejection seat. As my plane fell into the jungle, I woke up. Though I did not know what had drawn me from the dream, I had an idea it was the splitting pain in my leg. As the pain slowly crept up my leg, I became aware of my surroundings. I could now feel the perspiration on my face and faintly hear mumbled voices; I was not in my bed. As I opened my eyes to blurry vision, I made out dark moving objects among a background of fire. Listening closely, I realized it was people speaking a foreign tongue. Moving my eyes from the dark skinned, scantly clad humans to my leg, I found the source of my pain. Driven through my left leg was a sharp piece of metal from the wreckage that surrounded me. With a swift jerk from one of my assumed rescuers, my leg was free of metal, and I was passed out from the pain. I awoke in a hut made of large leaves, mud, and grasses. The light crackle of the fire outside could be heard over the voices of the people surrounding it. I asked my self, "Where am I? How did I get here?" With my questions I made an astonishing discovery: I could not remember who I was! Feeling myself panic, I did the best to calm down and analyzed the situation. I had been pulled from some type of wreckage, but of what? The people who had saved me were very primitive. They wore little more than a loin cloth of a cheap textile, and they had dressed me the same. They were eating some yellow muck from wooden bowls and again my ears greeted the new language. Trying to sit up, I flexed my leg and a crippling pain powered a scream from the bottom of my lungs. My scream had caught the attention of those who had been talking outside.

Philosophy †Religion Essay

Explain and illustrate two criticisms of the claims that the universe shows design Many philosophers have suggested that world shows design to the extent that there can be no other conclusion other than there is a God who created it. This argument has come to be known as the teleological argument (from the Greek ‘telos’ meaning ‘purpose’). The argument is an inductive one, a posterior (knowledge gained from experience) and is put forward to prove the existence of God. Design can refer to qua regularity and qua purpose. The former focuses on order and regularity in the world and the latter focuses on purpose and beauty but does this hold up to scrutiny? One criticisms was put forward by Hume in his Dialogues Concerning Natural Religion says that there is no evidence for order in the world. In fact the evidence given seems to suggest an evil creator; the arbitrary destruction in the world that affects everyone included innocents seems to suggest that there is no design or order in the world. Tsunamis, hurricanes and earthquakes can all be cited in Hume’s attack. This is made even more apparent from the fact that modern physics isn’t as ordered as the predominant supporter of the design argument, William Paley. Paley gave examples such as the planets and seasons and even gives backing from science saying that Newton’s laws govern the very body of nature. However this has been proved to be wrong by Princeton University and their study called ‘The Dome’, the study in itself shows that Newton’s law’s are non-deterministic meaning that a ball can drop from any apex (as did in the experiment) without a cause. This shows that even science isn’t ordered as Paley made out. Another criticism is which is also put forward by Hume is that Paley’s argument (that there is, indeed, design in the world) is that this is a disanalogy. Paley gave the example of watch stating that it had purpose (it could tell us the time), regularity (evident through second, hour and minute hand) and design (the mechanisms) and he claims that this is analogous to the world. However this is a clear disanalogy according to Hume; for we have experience of watches and we know that they have designers and thus know that they must be designed, we can not however say the same for the universe, as we only have one and we are contained within it. If we were transcendent and had access to more than one universe or even if we had witnessed them being designed we may have been able to accept Paley’s claims. Hume also says that it’s not analogous because a watch’s purpose is axiomatic but this is unlike the universe where it is subjective. For a Christian, the purpose of life is to create a relationship with God so that they can be eschatologically reunited and the universe allows this (it’s purpose) however a humanist would say that the universe has no purpose and that we are here to live our lives to the full. Thus Paley’s claims are left redundant. To conclude, these two criticisms have shown that there is question as to whether there is design in the world. Hume has shown that design qua (in relation to) purpose and regularity are merely positions which are nothing more than falsities. Explain and illustrate two claims that God’s existence is incompatible with the existence of evil Evil has come to pose one of the single largest threats to theism, indeed, many such as John Stuart Mill and David Hume concluded that God no longer existed because of the existence and the incompatibility of it. Evil has been defined to be the â€Å"absence of good† by Aristotle but it mainly refers to two types, either natural evil which entails natural disasters such as tsunamis or moral which refers to morally wrong actions and intents taken by humans such as infanticide or examples such as the Holocaust. Some try to reconcile the ideas of evil and God (in what has come to be known as theocies) but it is questionable whether they have succeeded. Hume puts the first criticism forward which is known as the logical problem of evil, a deductive argument, by first reissuing the statements as a theist would accept them; 1. God is omnipotent. Omniscient and omnibenevolent 2. Evil (and thus suffering exist) Hume claims that the one and two are incompatible. For if he loved us then he would stop suffering and thus he can not be omnibenevolent. Hume developed his argument through his ‘inconsistent triad’ which states that God is either unable to stop evil which means they he is not omnipotent; that he does not know about the evil which means he is not omniscient. This leads us to the conclusion that God’s existence is logically incompatible with the existence of evil and Hume to say that one of the sides of triangle (attributes of God, considering that evil objectively exists) and so Hume says that it is the â€Å"death† of classical theism. The answer to this could be that evil exists so that we can allow us to spiritually grow, for it is true that we can not become courageous unless an instance of danger arises, similarly we can not gain compassion without suffering. So the criticism is solved through God wanting us to experience suffering so we can go though a process of soul-making (this marks the basis for Iraneus’ theodicy). However this leads to the second criticism which is predominantly put forward by William Row, Charles Darwin and David Hume says that even if we were to accept that evil should exist and it is compatible, the sheer amount and the distribution of it shows that the existence of God and evil is less probable. This inductive argument cites points in history that show that the distribution doesn’t seem to amount justification for soul-making; it can accept the death of an adult, but what of the Gulag and Holocaust? Rowe also notes that there are evils which do not lead to spiritual growth such as people who never recover such as child who has had his whole family burned. Rowe also gives the example of a fawn who burns in a forest but no one is around to see it, who is growing spiritually, what compassion has been encompassed? This anthropocentric approach (by implication) also fails because it leaves animal suffering unanswered. Thus, the view that evil and God’s existence is compatible is made redundant not only in the face of the incompatibility of God’s very nature and the existence of evil but the sheer amount and distribution of it.

Henry The 8th essays

Henry The 8th essays Henry VIII was born on June 28th 1491, in Greenwich Palace, London. He was the second son of Henry VII and Elizabeth of York. Henry VIII came to the throne on the June 24th 1509, after his fathers death. Almost 18 at the time, Henry was interested in sport, dancing and feasting, than he was in governing his country. He left most of his ruling to his advisor, Cardinal Thomas Wosley. Henrys reign was often overshadowed by his six marriages, as he hoped to have a male heir. His greatest achievements include the development of the British navy, and the reformation of Roman Catholic churches, which resulted the creation of Protestant churches. When Henry was eleven, his life was transformed by the death of his elder brother, Arthur. He was now heir to throne. In 1509 Henrys father died, and he succeeded him. Shortly after he came to the throne Henry married his brothers widow, Catherine of Aragon, the daughter of the king of Spain. They had a daughter named Mary, who was born in 1516, and for most of the 24 years their marriage it was quite a happy one. But Henry desperately wanted a son to follow him on the throne believing that a male heir would be a better ruler, and to his mind this was a failure to his reign. He blamed this on Catherine. Although she was pregnant many times only, Princess Mary survived. Henry had affairs with ladies of his court until he fell in love with Anne Boleyn, a woman of strong will and political instincts. Henry decided to divorce Catherine in order to marry Anne. From 1527 Henry was looking for a way out of his marriage, arguing from accordance of the bible that the union with his brothers widow was invalid. Henry sent his Cardinal Wosley to Rome to present the English case before the pope; Cardinal Wosley was unable to secure the Popes permission for the divorce. Henry did not tolerate failure and dismissed the Cardinal, for failing. However, the divorce was politi...

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Functional Equivalences Functional equivalence refers to the role or function that behavior plays in different cultures. One cannot assume that behaviors play the same role or function across cultures; therefore, assumptions made about the function of behavior in a cultural group must be verified. This concept extends to include the differences in people's perceptions about, and responses to, a particular product or activity according to their cultural features. The value that is placed on products or social activities can be culture sensitive and the exact purpose that each serves across national and cultural boundaries should be thoroughly established in marketing research.To illustrate how perceptions of the sample population may vary across cultural patterns, we can consider two different countries, the Netherlands and the United States, and compare substantial differences in individual interpretations of products such as bicycles.Not that it's unknown in other countries, but the Netherlands is the coun try where almost everybody bikes.Working bicycleVirtually every mile of road is paralleled with its own bike lane. Bicycles are extended the same respect as cars, even having their own designated traffic lights. In the Netherlands, the roads are narrow and parking spaces are hard to come by and usually quite expensive. Whereas in Holland, hundreds of miles of lush green farmlands and shoreline are accessible only by bicycle, making it thus the most valuable mode of transportation among the Dutch, in the United States a bicycle can be said to serve solely as a recreational sport and seldom used as an equally comfortable and reliable means to travel within highways. Consequently, in the Netherlands, competing products would consist of other similar modes of transportation, while in the United States relevant means of recreation would be seen as different products that compete against bicycles.Another example that demonstrates how people...

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